Turning into experiences that work.
Product designer and UX strategist focused on simplifying complex digital experiences through research, experimentation, and thoughtful design.
Turning into experiences that work.
Product designer and UX strategist focused on simplifying complex digital experiences through research, experimentation, and thoughtful design.
Turning into experiences that work.
Product designer and UX strategist focused on simplifying complex digital experiences through research, experimentation, and thoughtful design.
Problems I've helped solve.
Five years of digging into the parts of ecommerce that quietly frustrate people. Checkout, returns, loyalty, payments. The kind of work that doesn't get applause when it goes right, but definitely gets noticed when it doesn't.
Unifying Fragmented Purchase History Across Channels
Customers struggled to track purchases across stores and online. I designed a unified purchase history experience that simplified order visibility across channels.

Improving Customer Self-Service Through Order History Redesign
The order history experience made it difficult for customers to manage past purchases. I redesigned the system to improve navigation, clarity, and self-service.

Reducing Checkout Friction with Instant Store Credit
Applying store credit during checkout was confusing and often overlooked. I designed a simplified application flow that reduced friction and improved credit usage.



Store Purchase History
Extended the order history framework to surface in-store purchases digitally, mapping complex transaction edge cases to create a unified view across online and physical retail.

Tap to Apply Instant Store Credit
Redesigned where and when store credit appeared in the shopping journey, turning a forgotten post-return artifact into a checkout moment worth $800K in recovered value.


What collaborators say.
Shana is a skilled facilitator, adept as abstracting asks while staying focused on the key goals.
Shana's ability to effectively communicate design strategy and collaborate across teams made her an invaluable asset.
Shana was not nonly an amazing teammate but an amazing mentor to me.
Your insights and advice made a meaningful impact on our students' experiential learning, and the students and I are grateful for your time and expertise.
What collaborators say.
Shana is a skilled facilitator, adept as abstracting asks while staying focused on the key goals.
Shana's ability to effectively communicate design strategy and collaborate across teams made her an invaluable asset.
Shana was not nonly an amazing teammate but an amazing mentor to me.
Your insights and advice made a meaningful impact on our students' experiential learning, and the students and I are grateful for your time and expertise.
Let's work together!
I'm open to new exciting opportunities and projects. Currently available for senior IC roles. Let's chat!
