I design for conversion, not just compliments.
5 years turning complex product problems into measurable outcomes. At American Eagle, my work on checkout contributed to $30M+ in lift. I’ve also mentored designers with a 50% placement rate, and helped shape loyalty and payment experiences used by millions. I work at the intersection of research, systems thinking, and cross-functional collaboration.
I design for conversion, not just compliments.
5 years turning complex product problems into measurable outcomes. At American Eagle, my work on checkout contributed to $30M+ in lift. I’ve also mentored designers with a 50% placement rate, and helped shape loyalty and payment experiences used by millions. I work at the intersection of research, systems thinking, and cross-functional collaboration.
I design for conversion, not just compliments.
I'm a passionate designer and developer with over 10 years of experience creating beautiful, functional digital experiences. My work focuses on the intersection of design and technology.
I design for conversion, not just compliments.
5 years turning complex product problems into measurable outcomes — $30M+ in checkout lift at American Eagle, 50% placement rate for mentees, loyalty and payments systems trusted by millions. I work at the intersection of research, systems thinking, and cross-functional execution.
Where I've been
American Eagle Outfitters
UX Strategist · 2023 — 2026Led end-to-end design across loyalty, engagement, checkout, payments, and shipping experiences for multiple AEO brands, partnering cross-functionally to deliver scalable, research-driven solutions; defined discovery strategies using mixed-methods insights to reduce product risk; drove lean experimentation, A/B testing, and usability validation that contributed to $30M+ lift in checkout, $2M+ in payments, and $200K+ in credit experiences; and mentored designers and cross-functional partners to elevate UX storytelling and human-centered design practices.
American Eagle Outfitters
UX Designer · 2021-2023Sole UX designer driving end-to-end checkout, payments, and loyalty experiences, collaborating across product, engineering, and customer care to optimize conversion and post-purchase journeys.
Thinkful Inc.
UX Mentor · 2022-2024Mentored emerging designers in human-centered design, discovery, and product strategy on real-world ecommerce and loyalty projects, guiding UX storytelling, portfolio development, and stakeholder communication, with over 50% of mentees securing UX roles within a year.
Morgan Stanley Smith Barney
Wealth Management Associate · 2015-2021Investigated and resolved investment trade discrepancies to ensure financial accuracy and compliance, collaborated with operations and leadership to improve workflows and client experience, and supported the design and rollout of digital solutions during the COVID-19 remote transition.
Carnegie Mellon University
The Advanced Leadership Institute ·A cohort‑based leadership development program designed to educate, develop, connect, and position rising Black professionals and their allies for career advancement by strengthening key leadership skills, expanding networks, and preparing participants for higher levels of management.
Bloc Inc.
User Experience & Front End Development · CertificateUniversity of Pittsburgh
Bachelor of Arts · Communication & RhetoricMinor: Studio Art
Where I've been
American Eagle Outfitters
UX Strategist · 2023 — 2026Led end-to-end design across loyalty, engagement, checkout, payments, and shipping experiences for multiple AEO brands, partnering cross-functionally to deliver scalable, research-driven solutions; defined discovery strategies using mixed-methods insights to reduce product risk; drove lean experimentation, A/B testing, and usability validation that contributed to $30M+ lift in checkout, $2M+ in payments, and $200K+ in credit experiences; and mentored designers and cross-functional partners to elevate UX storytelling and human-centered design practices.
American Eagle Outfitters
UX Designer · 2021-2023Sole UX designer driving end-to-end checkout, payments, and loyalty experiences, collaborating across product, engineering, and customer care to optimize conversion and post-purchase journeys.
Thinkful Inc.
UX Mentor · 2022-2024Mentored emerging designers in human-centered design, discovery, and product strategy on real-world ecommerce and loyalty projects, guiding UX storytelling, portfolio development, and stakeholder communication, with over 50% of mentees securing UX roles within a year.
Morgan Stanley Smith Barney
Wealth Management Associate · 2015-2021Investigated and resolved investment trade discrepancies to ensure financial accuracy and compliance, collaborated with operations and leadership to improve workflows and client experience, and supported the design and rollout of digital solutions during the COVID-19 remote transition.
Carnegie Mellon University
The Advanced Leadership Institute ·A cohort‑based leadership development program designed to educate, develop, connect, and position rising Black professionals and their allies for career advancement by strengthening key leadership skills, expanding networks, and preparing participants for higher levels of management.
Bloc Inc.
User Experience & Front End Development · CertificateUniversity of Pittsburgh
Bachelor of Arts · Communication & RhetoricMinor: Studio Art
Where I've been
American Eagle Outfitters
UX Strategist · 2023 — 2026Led end-to-end design across loyalty, engagement, checkout, payments, and shipping experiences for multiple AEO brands, partnering cross-functionally to deliver scalable, research-driven solutions; defined discovery strategies using mixed-methods insights to reduce product risk; drove lean experimentation, A/B testing, and usability validation that contributed to $30M+ lift in checkout, $2M+ in payments, and $200K+ in credit experiences; and mentored designers and cross-functional partners to elevate UX storytelling and human-centered design practices.
American Eagle Outfitters
UX Designer · 2021-2023Sole UX designer driving end-to-end checkout, payments, and loyalty experiences, collaborating across product, engineering, and customer care to optimize conversion and post-purchase journeys.
Thinkful Inc.
UX Mentor · 2022-2024Mentored emerging designers in human-centered design, discovery, and product strategy on real-world ecommerce and loyalty projects, guiding UX storytelling, portfolio development, and stakeholder communication, with over 50% of mentees securing UX roles within a year.
Morgan Stanley Smith Barney
Wealth Management Associate · 2015-2021Investigated and resolved investment trade discrepancies to ensure financial accuracy and compliance, collaborated with operations and leadership to improve workflows and client experience, and supported the design and rollout of digital solutions during the COVID-19 remote transition.
Carnegie Mellon University
The Advanced Leadership Institute ·A cohort‑based leadership development program designed to educate, develop, connect, and position rising Black professionals and their allies for career advancement by strengthening key leadership skills, expanding networks, and preparing participants for higher levels of management.
Bloc Inc.
User Experience & Front End Development · CertificateUniversity of Pittsburgh
Bachelor of Arts · Communication & RhetoricMinor: Studio Art
